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Job Post

Media Buying

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Requirements : 

  • .Bachelor degree or above
  • Associate degree in Marketing is preferred
  • Native speaker, fluency in Mandarin or English is mandatory.
  • Minimum 4 years practical experience in media planning field.
  • Strong presentation skills and data analysis ability
  • Good communication skills in the cross-cultural and cross departmental co-ordination context.
  • Good team-player; Driven, self-motivated and analytic in the role of media management.
  • Experience in beauty industry is preferred
  • Proven experience as Media Buyer or similar role; experience in digital media is preferred
  • Familiarity with media-buying, planning and research
  • Interest in following advertising and media trends
  • Working knowledge of media analytics software (e.g. comScore)
  • Excellent communication and negotiation skills
  • Organizational and multitasking abilities

Job Description : 

  • Help to identity the target audience of YOU Beauty and propose the right long-term media strategy for YOU Beauty
  • Developing effective media buying strategies
  • Negotiating ad space and time slots with various media outlets
  • Participating in media planning to identify target audiences and craft effective campaigns
  • Help identify target audiences and plan media campaigns
  • Compare and negotiate rates, ad space and airtime
  • Optimize plans and budgets according to the best media mix
  • Prepare schedules and adjust when needed
  • Experiment with new platforms and channels
  • Ensure ads are creative and displayed appropriately
  • Monitor costs and return on investment (ROI)
  • Report to clients and build long-term relationships

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