UI/UX Designer

User experience (UX) designers are responsible for creating an optimal experience for the user when they interact with a digital or physical product, such as a website or a coffee machine. Some focus on service design, such as designing the overall experience of using public transportation or visiting a doctor.

Their main concern is studying users, understanding their behavior, and architecting a user journey that enables the user to achieve their desired tasks with minimal effort.

The day-to-day activities of a UX designer vary widely between companies or even between projects within the same company, but some general job functions include:

• Conduct user research. Learning about users and their behavior, goals, motivations, and needs. UX teams may collect data via various methods, such as interviews with users/stakeholders, competitive analysis, online surveys, and focus groups. The data is analyzed and converted into qualitative and quantitative information that guides decision-making.

• Create user personas. Identifying key user groups and creating representative personas of their behaviors and demographics. Personas can be used to make in-depth scenarios, a day-in-the-life of a persona, which shows how the product fits into the user’s everyday routine.

Note: For FOREIGN APPLICANTS ONLY!