Sales Manager is responsible for leading a team of Account Managers and building success by identifying, qualifying and selling prospects. He will also take the lead on managing relationships with high profile accounts and mentoring the team.
a. Set Objectives
i. Plan, organize, direct and control your sales staff to meet group and individual objectives
ii. Use these to help your salespeople maximize their potential
iii. At the beginning of each month, counsel with each salesperson to establish realistic sales objectives for the month and action plan
iv. Establish a sales objective for the department each month
v. Achieve forecasted sales by following (and, if necessary, adjusting) your written plan of action
vi. Monitor each salespersons performance and compare it with that month’s objective.
vii. Understand departmental sales data to determine what is happening in your department
b. Coach Sales People
i. Offer them the coaching, counseling, advice, support, motivation or information they need in order to help them meet their sales objectives
c. Develop Sales Forces
i. Recruiting, Hiring and Training Sales People
ii. Develop the most well trained, professional sales force possible
d. Handle complaints from Customer, Supplier and Sales Agents
i. Constructively handle (or supervise the handling of) all customer complaints related to your group
e. Conduct Sales Meetings
i. Prepare in advance and conduct regular sales meetings
ii. Review the performance of your salespeople and to motivate and stimulate them to even greater achievements
f. Maintain a self-development program
i. Constantly strive for professional growth
ii. Work to improve your sales skills, managerial skills, business skills and product knowledge
g. Involve in customer follow up
i. Supervise the proper use of Customer Logs by each sales person
ii. Also review the customer logs for trends that indicate where additional assistance might be needed
h. Assist Sales People in the selling operation
i. Assist your salespeople by stimulating floor traffic
ii. Motivate them to perform well
iii. Assist them in the selling process wherever needed