Digital Marketing Executive

1. Research & Monitoring. 

• Keen Google searcher & researcher that uses relevant digital tools to gather info & materials to understand the company’s target audiences and business challenges. 
• Vigilant in monitoring social media trends & conversations to find opportunities to get the company involved in. 

2. Managing company pages on Facebook, Instagram, LinkedIn & TikTok for popular brands. 

• Manage content creation, daily updates on the respective brand pages, daily interaction with page comments & general customer service through collaborating with various specialists in our company. 

3. Content creation. 

• Work closely with Marketing, content creators, designers to build content (text, visuals or videos) for communication with partners and consumers. 
• Compile content ideas into a monthly content calendar & manage revisions based on the team’s feedback. 

4. Ad operations. 

• Set up ad campaigns on Facebook, Instagram, Google, YouTube & etc. 
• You will also be required to work with influencers and collaborate with online portals. 
• Monitor campaigns and perform on-going optimisation to improve their performance. 

5. Campaign management. 

• Develop sticky and relevant campaign ideas (thematic or tactical) and implement them using campaigns on digital media. 

6. Reporting & analysis. 

• Develop on a weekly / monthly / campaign basis to evaluate results & identify opportunities for optimisation and improvement. 

7. Other ad-hoc duties as required. 

Job Requirements: 

1. Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma or Professional Degree in media, advertising, mass communications or equivalent. 
2. Minimum two (2) years of experience working in related fields. 
3. Active social media user. Savvy with Facebook, Instagram, TikTok, LinkedIn & YouTube 
4. Tuned into popular culture locally & internationally eg. viral trends, current happenings, topical content and the entertainment scene in general (movies, music & celebrities) 
5. Ability to speak and write in English and/or BM fluently. 
6. Proficient in using Microsoft Office tools (e.g. PowerPoint, Word & Excel) and Google Docs. 
7. Great attention for details / meticulous. 
8. Good in handling multiple priorities, while maintaining a great attention to details. 
9. Flexible and agile in adapting to ever-changing requirements and various needs of clients.