Digital Marketing Specialist

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1. Upload videos, graphics, keep account up-to-date & manage reviews.

2. Track & coordinate execution of marketing campaign schedules.

3. Manage brand consistency, collaborate regarding content development & strategy with internal teams.

4. Create events or promos to increase customer engagement.

5. Manage the contact database & assist with lead generation activities.

6. Research influencers and connect with them to carry out marketing strategy.

7. Set-up accounts, liaise with affiliates & manage affiliate partners’ payouts.

8. Check KPIs, modify bids or budgets & review keyword performance.

9. Gather brand’s users information & website visitors to make content recommendations.

10. Create reports on progress, review performance reports, analyze weak points of marketing campaigns.

11. Gather information about trends, promotional activities utilized by competitors, competitive marketing insights.

12. Execute SEO strategies, conduct keyword research.

13. Develop & execute marketing campaigns based on business objectives.

14. Conduct general administration.

15.  Use tweak builders to tweak content.

16.  Develop content strategy to improve ranking scores & analyze promotion activities used by competitors.

17. Ad hoc tasks